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The BrandI can’t help but laugh a bit every time I see, say or hear the name Majolica Majorca. Firstly, it has a certain sing-song ring to it. Secondly, it’s such a preposterous name. Thirdly, it’s about as Spanish as I am a North Pole explorer.
If you’ve never heard of this brand, you’d think it has some kind of Spanish roots, wouldn’t you? It’s in fact Japanese. It’s in fact a little sister brand of the giant cosmetics company, Shiseido.
Majolica Majorca has been around for quite a few years now but I came across this brand only recently while holidaying in Asia. Such a curious name, I thought. Majolica Majorca the brand simultaneously embraces opulence and kawaii. Quite fairy tale-like. Makeup in ornate packaging to create doll-like looks. Unfortunately, the ornateness dropped a few notches when I saw this:
Puh-lease, what’s with that tacky plastic outer packaging?!
Anyway, I bought myself its liquid eyeliner called Perfect Automatic Liner. It comes in a choice of seven shades including green, red, blue, brown and black. I paid the equivalent of about €10 for this 1.3ml liner. Thankfully, after getting past the plastic outer packaging, the pen itself looks pretty cool.
Majolica Majorca says:
The secret to its evolution is the bold black base and subtle pearlescent colors.....A precise line every time without fading or smudging.
The Pen
A brand new pen comes with a stopper, dividing the body of the pen from the cap. At the bottom, there is also a sticker to prevent any accidental clicking. Instructions are given on the back of the plastic packaging.
Anyway, I bought myself its liquid eyeliner called Perfect Automatic Liner. It comes in a choice of seven shades including green, red, blue, brown and black. I paid the equivalent of about €10 for this 1.3ml liner. Thankfully, after getting past the plastic outer packaging, the pen itself looks pretty cool.
Majolica Majorca says:
The secret to its evolution is the bold black base and subtle pearlescent colors.....A precise line every time without fading or smudging.
The Pen
A brand new pen comes with a stopper, dividing the body of the pen from the cap. At the bottom, there is also a sticker to prevent any accidental clicking. Instructions are given on the back of the plastic packaging.
To start using the pen, all one needs to do are the following:
• Pull out the pink stopper and push the cap into the body of the pen so that there is no more gap.
• Pull out the sticker at the bottom of the pen.
• Shake the pen well.
• Remove the cap and soften the brush tip.
• Turn-click the bottom of the pen about a dozen times.
• The liquid will then be released into the brush.
The pen is now ready for use.
For subsequent use, just give it a shake and simply click once or twice. The clicks come with a springy thnnggg sound. I’ve found the mechanism to be very good. Just one or two clicks and just enough liquid flows reliably into the brush. No need to second-guess.
• Pull out the pink stopper and push the cap into the body of the pen so that there is no more gap.
• Pull out the sticker at the bottom of the pen.
• Shake the pen well.
• Remove the cap and soften the brush tip.
• Turn-click the bottom of the pen about a dozen times.
• The liquid will then be released into the brush.
The pen is now ready for use.
For subsequent use, just give it a shake and simply click once or twice. The clicks come with a springy thnnggg sound. I’ve found the mechanism to be very good. Just one or two clicks and just enough liquid flows reliably into the brush. No need to second-guess.
The Brush
Gosh, I love the brush! It’s soft and yet it’s stiff-ish. It looks like it’s got a certain waxy coating which, I suppose, gives the brush structure. It’s beautifully tapered which means you can draw a thick line or a thin line with one stroke.
The Colour
It’s not quite matte. It’s certainly not shimmer. It’s got a slight hint of pearlescent sheen.
I wanted something different and so, I chose RD605 – Red Garnet. Majolica Majorca means it to be dark red. I expected maroon. Instead, I got brown, which was a bit of a disappointment. I’ve swatched it, I’ve applied it on my eyes, I’ve scrutinised it and still, I couldn’t see the maroon, let alone the red. It looks simply brown to me!
The only way to see the red is by scrutinising the swatch in direct sunlight (image left). Then and only then would you see hints of red pearlescence (can you spot it?). But, sigh, what's the point?!
The ColourIt’s not quite matte. It’s certainly not shimmer. It’s got a slight hint of pearlescent sheen.
I wanted something different and so, I chose RD605 – Red Garnet. Majolica Majorca means it to be dark red. I expected maroon. Instead, I got brown, which was a bit of a disappointment. I’ve swatched it, I’ve applied it on my eyes, I’ve scrutinised it and still, I couldn’t see the maroon, let alone the red. It looks simply brown to me!
The only way to see the red is by scrutinising the swatch in direct sunlight (image left). Then and only then would you see hints of red pearlescence (can you spot it?). But, sigh, what's the point?!
The Ingredients
The Perfect Automatic Liner
The brush draws well but I find that sometimes, it drags colour totally off the lid if I drew over the still-wet line twice. I say sometimes, as at other times, it works just fine. So, I’m stumped here (Has it perhaps something to do with my eye cream?). Image right: simple, unexaggerated eyelining
It’s waterproof. It does flake a bit after half a day of wear, but in general, its staying power is all right. On many days, I’ve had it on for ten hours and except for some minor flaking, it stayed put. I remove with eye makeup remover for waterproof makeup. The eyeliner comes off in thin flakes.
It’s waterproof. It does flake a bit after half a day of wear, but in general, its staying power is all right. On many days, I’ve had it on for ten hours and except for some minor flaking, it stayed put. I remove with eye makeup remover for waterproof makeup. The eyeliner comes off in thin flakes.
Conclusion
Overall, this is an above average eyeliner, but to give this product the name ‘Perfect’, is kinda stretching it. The pen itself works well and I totally love the brush. It’s great for beginners and those with shaky hands (me, me, me!!). The liquid liner is lasting enough, by my standards. The other available shades are vivid and gorgeous. It’s just a pity that my Red Garnet turned out looking so brown. Hmph!!
For more seriously cute fairy tale dreams, have a look at the Majolica Majorca website.
Overall, this is an above average eyeliner, but to give this product the name ‘Perfect’, is kinda stretching it. The pen itself works well and I totally love the brush. It’s great for beginners and those with shaky hands (me, me, me!!). The liquid liner is lasting enough, by my standards. The other available shades are vivid and gorgeous. It’s just a pity that my Red Garnet turned out looking so brown. Hmph!!
For more seriously cute fairy tale dreams, have a look at the Majolica Majorca website.
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