skip to main |
skip to sidebar
Lesson of the day: go green! An earthy trend is hitting beauty shelves this season, with dozens of cosmetic companies beginning to offer organic, botanical products. L’Oreal recently purchased The Body Shop and Sanoflore – a French producer of organic cosmetics – in what WWD is calling a “seismic industry shift toward green cosmetics.” The industry is shifting because consumers are drawn for new reasons, according to Organic Monitor, an international industry watcher for organics. The consumer-base used to be women with skin problems – flaky this, oily that, you know – but is expanding to include those who are simply looking for natural, healthy ingredients. So one thing’s for certain: you'll have no trouble finding cosmetics for your green fix this season. Dr. Hauschka’s all-natural skincare line, Stella McCartney’s organic perfumes, Juice Beauty's "Organics To Go" – the list goes on and on. (Let's not even mention my obsession with bareMinerals' Mineral Veil.) So stock up, embrace your inner green goddess, and work that look au naturale. You’ll have ‘em green with envy in no time.
Lesson of the day: go green! An earthy trend is hitting beauty shelves this season, with dozens of cosmetic companies beginning to offer organic, botanical products. L’Oreal recently purchased The Body Shop and Sanoflore – a French producer of organic cosmetics – in what WWD is calling a “seismic industry shift toward green cosmetics.” The industry is shifting because consumers are drawn for new reasons, according to Organic Monitor, an international industry watcher for organics. The consumer-base used to be women with skin problems – flaky this, oily that, you know – but is expanding to include those who are simply looking for natural, healthy ingredients. So one thing’s for certain: you'll have no trouble finding cosmetics for your green fix this season. Dr. Hauschka’s all-natural skincare line, Stella McCartney’s organic perfumes, Juice Beauty's "Organics To Go" – the list goes on and on. (Let's not even mention my obsession with bareMinerals' Mineral Veil.) So stock up, embrace your inner green goddess, and work that look au naturale. You’ll have ‘em green with envy in no time.
Posted in
natural and organic
Posts
0 comments:
Post a Comment