A Glossy Addiction: Chaptastic.com

We thought Napoleon was obsessed—"Can you bring my chapstick ... My lips hurt real bad!"—but he didn't have a chapstick blog, now did he? Njoki Gitahi and Samantha Kopicko, on the other hand, are two women who actually started a website devoted to all things balmy. Their two-year-old site, www.chaptastic.com, rants and raves about every lip gloss, chapstick and balm you could think of, leading "an epic adventure to find the perfect tube" for about 5,000 readers a month. As Njoki and Sam put it: "We are addicted to lip balm. But who isn't? In the pocket of every jacket, on the top of every table, and in the bottom of every bag is a tube of balm. We're out to find the best." The question begging, of course: After years of smacker sampling, what's their absolute favorite gloss? Juicy Beauty Delightful, Sam tells Village Voice. And, it must be mentioned, these ladies aren't sitting at their desk, dabbing at glosses like divas. With Juicy Beauty, Sam actually took it hiking with her and decided, in the middle of the woods, that it was "strong and fruity, like a can of Goya juice, but better." Now that's dedication.


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