For-ev-er Youngg

Give it up for the chemists behind Boots for doing what no man, woman or sheep could. These Geeks-of-the-Skin laughed as they read Tuck Everlasting, and set out to realize one song-writer's vision. Without leaving their lab, they traveled 7 continents, found the fountain of youth, bottled it and retailed it for the low-low price of $19.95. The brains behind Britain's leading health and beauty retailer have developed a product that promises to reverse photo-aging and diminish fine lines and wrinkles: No. 7 Protect and Prevent Beauty Serum. It sent British women aghast after it was broadcasted over BBC and, the next day, stores couldn't keep shelves stocked and boasted sales of 13 bottles a minute! Foreign markets know we'll buy anything people fuss over (remember the Tomagotchi?), which is exactly why Boots has made a US-version called Restore and Renew. Boots' people stand behind No. 7's ability to fight aging and sell out in minutes; hopefully, it'll see the same success here!


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